

RAKESH CHADHA
Director
Rakesh secured a post graduate diploma in Garment Manufacturing Technology as well as a Master’s degree in Finance & Control from India’s premier institutes in 1998. He has gained world class experience in apparel manufacturing and sourcing from across the globe. Rakesh has been living in the UK since 2005 and specialises in the supply chain management of apparel. Rakesh is responsible for the overall operations of Design Arc.
MANISH KUMAR
CFO & COO
Manish is a qualified Chartered Accountant having over 18 years of experience in the area of Finance, Accounts, Mergers & Acquisitions. He moved to London in 2011 to work with PDS group and has been a part of Design Arc UK since 2018. He is a member of ICAI UK and heads the finance division of Design Arc. He has also exhibited operational expertise in supply chain, HR and Information Technology.




LISA FRIEDL
Creative Director
Lisa is a creative design specialist with a Bachelor of Arts (Fashion Design) from RMIT, Melbourne. With over 30 years of industry experience, Lisa has worked with retailers such as Monsoon Accessorize, Matalan, George at ASDA, Marks and Spencer, Jigsaw, Wallis, Arcadia Group. Alongside time in the retail sector, she also has experience on the supply side including having co-founded a company called Kirei which supplied retailers such as Next, East and Principles.
PRADYUMN MADAN
Business Head
Pradyumn post-graduated from NIFT, India in 1998 and started his career in garment manufacturing; moving to Li & Fung soon after. He has been with Design Arc since 2005 having worked in China, Bangladesh and later relocated to UK in 2011. He is now the Business Head managing the ladies and mens divisions.




ARUN MEHTA
Business Head
Arun graduated in garment manufacturing and apparel merchandising from Pearl Academy of Fashion, India in 1997. He has over 24 years of global experience in apparel production, sourcing, sales, merchandising and product development. He started his career with Li & Fung in India and then joined Norwest Industries Limited, China in 2004. He then relocated to Design Arc Bangladesh in 2009 as General Manager of Sourcing. Arun has been with Design Arc UK since 2013 as a Business Head managing the kidswear division.
ABHIRUP ROY
Head of Sourcing (Bangladesh & India)
Abhirup graduated from NIFT, India in 1999; having amassed 23 years of experience in both the manufacturing and buying offices in India like Shahi Export House, Li & Fung India, Gap India. He is heading the Design Arc Asia sourcing operations for Bangladesh and India operations since 2011.




ALI MURTUZA
Head of Quality & Technical Services
Ali did his post-graduation in garment manufacturing technology from NIIFT, India in 1998. He started his professional journey as a production executive before moving on to technical and quality control. He has global work experience in six countries across different continents. He has been with the company for 14 years using all QMS tools to meet customer expectations.